Muse can now call US businesses for you — if you pay

Muse will now call restaurants, insurers, cable companies, the DMV and other US businesses on a user's behalf. The feature is limited to paid subscribers in the US; plans start at $20 a month.

Reported byTechCrunch (opens the original story)

In this brief: 3 sections 2 min read

- Announced November 12 by Meta chief AI officer Alexandr Wang on X
- Tested with a limited group of early adopters since September
- Now open to all paying Muse subscribers in the US
- Use cases: dinner reservations, insurance, cable, the DMV, customer service
- $20/month Power plan: 500 million Muse tokens per week
- $100/month Maximum plan: 3 billion Muse tokens per week
- The free tier does not include business calling
- A Muse email address will roll out to free users soon, Wang said
- Some businesses hang up as soon as they identify an AI caller, TechCrunch notes
- Meta is not the only agent offering this: startup Instinct and Google's Gemini do too
- In September, Reuters reported Meta tested human contractors placing some Muse calls
- Meta said that test was rolled back while it worked on safeguards

Read full analysis on techcrunch.com

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