Play #12: Sell a $150 Muse setup session to one local owner
A 90-minute, one-on-one session where you set Muse up on a local business owner's own work - their inbox, their quotes, their follow-ups - and leave them with three workflows they can run themselves. You charge a flat $150; published 2026 rates for independent AI consultants typically run $100-$350 an hour.
In this brief: 4 sections 2 min read
Pick one niche you know: dentists, realtors, accountants, or trades.
The session covers setup, three workflows (reply drafts, quote follow-ups, a weekly summary), and a one-page cheat sheet.
No ongoing support promised: the session ends with the owner able to run it alone.
Ask 5 local owners you already know: 'Want me to set up an AI assistant on your actual work for $150?'
Post in one local business Facebook group with a before/after example from your own setup.
Offer a money-back promise if they feel the session was a waste of their time.
First 15 minutes: watch how they work today and pick their three most repetitive tasks.
Next 60 minutes: build the three workflows live in Muse, using their real emails and documents.
Last 15 minutes: hand over the cheat sheet and have them run each workflow once themselves.
Typical published rates for independent AI consultants run $100-$350 an hour in 2026, so $150 for 90 minutes is a deliberately low starter price.
Expect to pitch 10-20 owners to land your first yes; most will ignore you or say they are too busy.
One session a week at $150 is about $600 a month before costs: a side income, not a salary, until referrals compound.