PUBG Asia Stars fallout: Korean participants boycotted and sponsors paused promotions
The incident provoked participant boycotts and sponsor suspensions; sponsors said they would pause related marketing until Krafton's investigation and remedial measures are clear.
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Eight Korean tournament participants announced they would not continue in protest over Krafton’s handling.
Multiple event sponsors (named in reports) suspended or postponed related promotions and marketing tied to PUBG Asia Stars.
Public criticism intensified after perceived delays in Krafton’s response.
Krafton removed the two named Vietnamese participants from the roster and stripped their partner status.
The developer apologized for the delay in notice and pledged transparent investigation results and preventive measures.
Krafton said it would prepare compensation for fans affected by the early cancellation.