Miyeon’s YouTube health‑check video referred to police over possible medical advertising

Local health authorities referred the case to police after finding it difficult to determine whether the video constituted unlawful medical advertising or involved the medical institution in promotional activity.

In this brief: 2 sections 1 min read

- Video posted Sept. 1 to Miyeon’s YouTube channel “Jeondosa” showed a gastroscopy and health checkup with the facility’s name and interior visible.
- A complaint filed Sept. 7 to the government grievance portal questioned whether the clinic was labeled appropriately as a 'specialized hospital.'
- Yongsan‑gu public health officials said they could not independently determine if the institution had engaged in advertising or received compensation.
- The production team said no payment or sponsorship was received and that they paid for services themselves.
- After initial edits, critics said identifying details remained visible; the health center issued administrative guidance ordering the facility to stop using “specialized hospital.”
- Referral to police aims to determine potential violations under Article 56 of the Medical Service Act.

Read full analysis on biz.heraldcorp.com

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