Meta launches Meta One subscription service with expanded Muse/Meta AI usage

Meta One adds tiered paid access and higher compute/usage caps for Meta AI and Muse media generation across Facebook, Instagram, WhatsApp and other Meta apps; core Meta AI remains free while power users and businesses can pay for expanded capabilities.

In this brief: 3 sections 2 min read

- Over 50 features across Instagram, Facebook, WhatsApp, and Meta AI at launch
- Core ($7.99/mo) and Premium ($19.99/mo) individual bundle pricing mentioned as baseline consumer bundles
- Creator and business tiers (starting at $14.99/mo up to enterprise-priced Max plans) offer higher Meta Business Agent capacity and professional tools
- More media generation with Meta AI including Muse-powered image and video creation
- Expanded usage of Restyle and voice/creative effects on Instagram
- Upcoming additions (Edits Plus, agent skills, integration with AI glasses) planned
- Meta says the free Meta AI core experience continues for everyday use
- Meta reported more than 15 million subscriptions and trials during phased introduction
- Features, pricing and availability may vary by region, app, and account

Read full analysis on about.fb.com

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