Top K-POPIT Board’s global influence ranking after Rock in Rio

K-POPIT BOARD metrics show increased global influence for Stray Kids tied to recent large-scale festival appearances, signaling stronger non-fan exposure as well as fanbase activation.

In this brief: 2 sections 1 min read

- Stray Kids ranked No. 1 on the global comprehensive K-POPIT BOARD ranking
- Global PWR(GL) scored 62.0 and MOM(GL) 54.1 according to the report
- Domestic ranking was lower (No. 6) despite similar numeric indices
- The Rock in Rio headliner slot and STRAYCITY festival stops increased both fandom and non-fan attention
- Video-related metric VCR rose to 92.0 and unaffiliated audience (D-layer) grew by 23.7%
- Article frames the visibility gain as part of a cycle: album sales enable tour scale, which boosts general public exposure

Read full analysis on tenasia.co.kr

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